Project Title

SMEs Innovation: Capacity Building on IP Strategy 

Project Year

2016   

Project Number

CTI 15 2016A 

Project Session

Session 1   

Project Type

Standard 

Project Status

Completed Project   
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Project No.

CTI 15 2016A 

Project Title

SMEs Innovation: Capacity Building on IP Strategy 

Project Status

Completed Project 

Publication (if any)

 

Fund Account

APEC Support Fund 

Sub-fund

ASF: Innovative Development, Economic Reform and Growth (IERG) 

Project Year

2016 

Project Session

Session 1 

APEC Funding

90,500 

Co-funding Amount

88,000 

Total Project Value

178,500 

Sponsoring Forum

Intellectual Property Rights Experts Group (IPEG) 

Topics

Intellectual Property 

Committee

Committee on Trade and Investment (CTI) 

Other Fora Involved

 

Other Non-APEC Stakeholders Involved

 

Proposing Economy(ies)

Mexico 

Co-Sponsoring Economies

Korea; Philippines; Russia 

Expected Start Date

01/07/2016 

Expected Completion Date

31/12/2017 

Project Proponent Name 1

Monica Villela Grobet 

Job Title 1

Deputy Director General 

Organization 1

Mexican Institute of Industrial Property 

Postal Address 1

Periférico sur 3106, Colonia Jardines del Pedregal, CP. 01900. Delegación, Mexico 

Telephone 1

+56240423 

Fax 1

Not Applicable 

Email 1

Monica.Villela@impi.gob.mx 

Project Proponent Name 2

Not Applicable 

Job Title 2

Not Applicable 

Organization 2

Not Applicable 

Postal Address 2

Not Applicable 

Telephone 2

Not Applicable 

Fax 2

Not Applicable 

Email 2

Not Applicable 

Declaration

Monica Villela Grobet 

Project Summary

The APEC Forum on “SMEs Innovation: capacity building on IP Strategy” will be aimed at SMEs and agents from the research and academic sectors. It will be focused on the importance of building an IP strategy involving strong link between the SMEs with academic and research sectors. At the same time, academia members and researchers will learn to put in place their own IP strategy to commercialize their inventions through the creation of innovation and research based SMEs. As a first step, an online survey will be launched to obtain a general overview. 

This initiative is part of an ongoing effort from the economies within IPEG to strengthen SMEs in their IP capacities, leading to their international projection and economic growth. 

Experts as well as other participants from APEC Economies will be invited to share their experiences for enriching results.

The project will be carried out in 2017 in Mexico City.

Relevance

Relevance - Region: IP strategy is a key ability for entrepreneurs, whether they are researchers, scientists, small or medium companies, or multinationals. Moreover, the complete innovation cycle requires the interconnection between industry and the academia-research fields, which has been a challenge for several developing countries around the globe and within the APEC region. According to the Global Innovation Index 2015 (GII), that ranks 141 economies, looking at the innovation linkages indicator, APEC Economies range from the 12th place (USA) to the last places of the ranking (Russia, Mexico, Viet Nam, Peru), evidencing the significant gap between them. Particularly, the University/industry research collaboration shows APEC Economies are within the strongest (USA, Singapore) and the weakest (Peru) places of the ranking. This disparity is clear in other IP related subjects such as business sophistication, knowledge creation and knowledge absorption.

This scenario exposes an important challenge to be addressed regarding IP capacity building. Mexico’s proposal is focused on a Forum that will help SMEs, scientists and researchers need to gather the proper tools to develop a comprehensive IP strategy (from development to commercialization) to exploit their intangible assets while creating bridges between the academic and research fields with the industry and SMEs. This initiative will take advantage of the cooperation and connection between the Economies through APEC by using the experience from the various agents of other economies who are already implementing an IP strategy linked to the SMEs. The forum will have an international focus and will involve participation from APEC developing economies to take part on this capacity building project.

This initiative is related to Rank 1 of the Funding Criteria for All APEC-Funded Projects in 2016, specifically with Ease of Doing Business, Protection and enforcement of intellectual property rights, including trade secrets and MSME Modernization and insertion in GVCs, including industries that promote green growth and green jobs, implementation of the Boracay Action Agenda to Globalize MSMEs and the Iloilo Initiative and Human capital development, including implementation of the Strategic Plan on Capacity Building to Promote the Trade and Investment Agenda, cooperation on education, skills development, science and technology and capacity building, alignment of education and training to the regional labor market needs and youth employment.

Objectives

1) To have a clear diagnosis of the perception and use of IP (particularly patents, trade secrets, utility models and trademarks) within SMEs participating in the event, through a general online survey. [1]  The survey will also be focused on obtaining a general view on the relation between the academic and scientific research with the SMEs.

2) To improve capacity of SMEs attending the forum with information and the necessary tools to develop an IP Strategy that will allow them to create and use their intangible assets at its best so they can contribute to their growth through the use of the IP system.

3) To raise awareness within the research and academics sector, present at the event, about the business opportunities derived from commercialization of their inventions.

4) To disseminate all materials through different channels in order to have a wider reach between those who could not be present at the forum.


[1] Also the attendees from other Economies will be required to answer the survey.

Alignment

This project directly responds to APEC’s key priorities:

·  The new priorities for Peru’s cycle, under the theme “Quality Growth and Human Development”, relevant to this initiative are “to advance regional economic integration”, “modernization of micro, small and medium-size enterprises in the Asia-Pacific” and “developing human capital”.

·  The initiative is directly linked with improving the SMEs performance in the innovation through the use of IP. Additionally, the bridge intended to create between scientist and SMEs would end up in enhance the human capital. Furthermore, SMEs strongly involved with science and innovation are more capable to integrate into the international value chains across the APEC region. 

According with the 2015 IPEG Convenor Report to CTI, there has been a significant attention to the “Initiative to facilitate the exploitation of IPRs and innovation in SMEs”, stressing the importance of SMEs and the role of IPRs as a driving force for economic growth. This initiative that started with the presentation of 2 single projects (“Survey on Innovation and SMEs Management” by Mexico and “Survey on facilitation of the exploitation of IPRs and innovation in SME” by Korea) has become the base for several others such as this one. 

Particularly this initiative is related to the following eligibility criteria for the Sub-Fund on Innovative Development, Economic Reform and Growth: “Carrying out relevant projects that promote experience sharing, policy dialogue, capacity building and practical cooperation, directly contribute to the goals and priorities of the APEC Accord on Innovative Development, Economic Reform and Growth, and primarily benefit developing economies”.

TILF/ASF Justification

There has been a clear interest within IPEG to create capacity building projects to enhance SMEs abilities in exploiting their IP assets. Moreover, the GII shows the great gap between APEC Economies in innovation linkages which this Forum will help to address by sharing experiences from members of better ranked Economies in the region. The event will encourage the participation of SMEs, researchers and scientists from the region to benefit from this experience and to share further the knowledge acquired.

Beneficiaries and Outputs

Outputs: The products of this project will consist on the following:

1) The forum itself is the product that will gather the various actors who play a role in the cycle of innovation commercialization, such as academics, researchers, scientists and SMEs and will be an opportunity for them to interact.

Through the lectures and workshops given at the forum, the tools to create an intellectual property strategy to commercialize their inventions will be provided.

2) The results of the survey, which will show the perception of academics, researchers, scientists and SMEs about intellectual property and how they use or integrate intellectual property as a tool for business.

The results also will provide an overview of where future projects should be directed and even subsequent editions of the forum, according to the needs of academics, researchers, scientists and SMEs, derived from the results of the survey.

3) A report containing the experiences and results of the survey and the forum, which will be distributed among the economies. 

Outcomes: SMEs are expected to use knowledge and information acquired in the forum to design an IP strategy that allows them to boost their business. Also researchers and scientists will have the tools to commercialize their inventions by themselves or through an SME. 

With the completion of the forum and the products generated, we expect to improve awareness in SMEs, researchers, scientists and academics of the APEC economies about the importance of have an IP strategy to convert their inventions to intangible assets as instruments to develop their business.

The awareness about the importance of an IP strategy could be disseminated within the APEC economies, when the participants transmit to their employees, colleagues or coworkers the information acquired. 

It is expected to gradually visualize intellectual property as an essential element for the development of SMEs and innovation as a cornerstone element in business. 

Beneficiaries: The direct beneficiaries would be SMEs, researchers and academics that take participation within the Forum. Also, participants from the academia and research centres as well as independent scientists will be beneficiated. Invitations will be made to the 19 research centers coordinated by the National Council of Science and Technology (CONACyT) as well as the 42 Patenting Centers (Cepats) that work with IMPI will be invited, the national public universities (34) and the main private universities of the country (6). On the other hand, the National Institute of the Entrepreneur (INADEM), through its General Direction of Programs for Entrepreneurs and Financing has identified the SMEs linked with innovation activities. The total expected affluence is about 200 participants. Furthermore, all Economies will be invited to participate. The invitation will be sent to the IP Offices and will be asked to disseminate the information and, for those travel eligible Economies, to designate 2 participants to attend the Forum. 

Following the objectives, the invitation will be targeting people from any organization pointed above, interested in innovation and IP matters, regardless of their IP knowledge. However, if any of these organizations have an IP department or innovation / research division, they will be encouraged to send participants from such areas. It is expected to have a balanced audience integrated by SMEs with certain knowledge on IP, but at the same time with scientist and academics linked to the innovation even if they don’t have previous experience on IP. 

The direct beneficiaries will have in one single forum the necessary information and tools to develop their SME and commercialize their inventions using intellectual property. They will learn hoy the can develop their products, which figures of IP they can use, how inventors and scientists can make linkage with an SME, where they can get founds or get investors. 

Due to the fact that publication of results and experiences is being considered, the outcome of this initiative will have positive effects in benefit of SMEs and other innovation agents in the APEC region. 

Women and men with key positions in their SMEs that are interested on the forum and have answered the survey are eligible to be invited and will be beneficiated. Within the call, it will specifically point to the encouragement to all organizations to designate women to participate in the event. Also, the distribution of the call will be made through specific public and private initiatives regarding entrepreneur women (such as the program Mujeres Pyme or Victoria 147) to ensure better chances of women participation. As in other Economies, in Mexico there is a low participation of women in innovation activities and at this stage a percentage of women participation is difficult to foresee. 

The indirect beneficiaries will be the people who receive the information from the SMEs, researchers, scientists and academics of the APEC economies who have attended the forum, such as employees, colleagues or coworkers. 

At the same time the different government agencies involved will be beneficiated because with the results of the survey they will have a better outlook of the needs of the SME´s, researchers, scientists and academics, to use intellectual property as a key in the innovation and business, so they could have better policies and focused activities. 

The universities and research centres will receive the report of results of the forum and they could disseminate it to any interested person.

Dissemination

The report derived from the forum will be in PDF format and circulated to the assistants through electronic mail and to the IPEG members. It is expected that they spread the report within their companies, colleagues and coworkers. Also, the report will be distributed to universities, research centres and chambers of commerce.

The same report with the results of the forum will be placed in the web sites of APEC and the Intellectual Property Offices of the 21 Economies and other government agencies involved with innovation and entrepreneurship, determined by each Economy. This will be officially requested within the IPEG forum. As for Mexico, the report will be published in the websites of: Ministry of Economy, INADEM, main universities, research centers, patenting centers, CONACyT, as well as IMPI.

Gender

It is known that women are not widely involved in innovation and IP matters due to different cultural and socio-economic issues. As such, it is extremely relevant to provide entrepreneur and scientist women with the necessary tools to use and commercialize IP. This initiative is an affirmative action towards gender-equity on IP by seeking not only the participation of women (as attendees and speakers) but mainly including a gender perspective within all of the conferences and workshops whether they are presented by men or women.

Due to the fact that the participation of women enriches the organization and content of the forum. Women have been involved in all the project development since the planning and designing of it. Many women will be participating and collaborating in logistical matter of the forum.

Through the Forum the women that are entrepreneurs will be informed about the importance of IP and the use of the different mechanisms that they can use.

Also, the results of the survey will be analyzed different perspectives which include the gender perspective. The survey was intended to differentiate if a woman is answering it, in order to analyze results considering gender.

Presentations of women will be in the agenda of the forum, for example presenting their successes cases or their own experience in the matter which could be useful to other women who want to commercialize their inventions or design their own IP strategy in their SMES. Of all the speakers considered (around 19), approximately a third will be expected to be women (around 6).

Work Plan

STAGE

NAME

ACTIVITY

DATE

DELIVERABLE

NOTES

First Stage

Survey of IP on SMEs potentially linked to innovation activities.

Definition

Deadline:  September , 2016.

Questionnaire

Before entering the event, those who haven't completed the survey will be requested to do so.  Their results will be incorporated to the ones acquired before.

Distribution

January  -February 2017

Compilation

February -  April 2017

Number of surveys acquired

Results analysis

April– May 2017

Classification of SMEs according to their IP needs and knowledge, including their degree of interconnection with the academy and scientist research

Second Stage

Forum “SMEs Innovation: capacity building on IP Strategy”.

Program definition

Deadline: September 2016 

Definitive Program

Speakers definition

First Draft: September 2016
Definitive list: November 2016

List of Speakers

We will make contact and have second options for those who might not be able to participate.

Hosting arrangements and contractors definition

June 2016 - May  2017

List of services and providers

 These include venue definition, transport, hotel, coffee break, translation services, etc.

Image design and communication strategy definition

September – October 2016

Designs and channels of dissemination

Dissemination of the event

January 2017 - Day of the event

Definition of evaluations post-event

January 2017

Surveys

Event

Two days within September 2017, in Mexico City.

List of participants, Documentation of all the workshop experience and materials.

Evaluation survey

Day  of the event

Survey results of the first evaluation

Report dissemination

3 weeks after the event

Report

Follow-up survey 1

3 months after the event

Comparative survey results of the evaluation

Risks

1)  Risk: Low participation / attendance to the event.

Impact: a low participation would decrease the success of the event and would reduce the expected impact to truly achieve the forum’s objectives.

Management / prevention:

-  To strengthen links with other agencies with competence in innovation or public policy on SMEs such as INADEM and CONACyT to have a solid program that covers all necessary needs regarding IP strategy.

-  To build a well thought communication strategy to reach all interested parties that could profit from this capacity building.

-   To secure the participation of quality speakers that can help achieve the forum’s objectives and attract interested parties.

-   Have a timely invitation to make sure participants can go.

2) Risk: Delays in hosting logistics and necessary preparations

Impact: Delays may cause not being able to secure the proper venue, hotel or speaker for a determined conference, lowering the quality of the event.

Management / prevention:

-  To prepare and have an early engagement with all the parties/contractors that will provide for the services required.

-   To assign specific and strict deadlines for each of the tasks leading to the event. 

3)  Risk: Lack of dissemination of the knowledge acquired during the capacity building instead of reaching a wider net.

Impact: If the dissemination is too narrow, knowledge will stay only within the participants and its impact will decrease.

Management / prevention:

-  To prepare a useful output of the forum so that it can be easily shared with those who were not present in the event.

-  To do a follow-up 3 months later to know if the participants have shared the acquired knowledge with others.

-  To send the report to all economies to be disseminated.

Monitoring and Evaluation

The first online survey will stablish the baseline of the project, giving us the current situation of the participants. It will mainly concentrate on gathering information about their IP knowledge and the connection between SMEs – academy and research fields. It will be required that the attendees from other Economies also answer the survey. The Participant statistics will be compiled.

A first evaluation, as a survey as well, would be applied directly after the forum to gather information on the pertinence and quality of the presentations and information provided. It is expected that 85% of the potential participants response the survey. Also it is expected to have the response from at least the two potential participants of each eligible economies (11) that will be invited and founding.

A follow-up survey (3 and 6 months later) would be required in order to assess the actual impact on the SME / Researcher to know if they have drafted their IP strategy, registered any trademarks or made use of the IP system in some way, have done technological monitoring, developed new products, have gone to more IP courses, or have done any changes to implement such an strategy. Ideally, there will be a one year follow-up to really understand the possible impact of the forum, which will help us to get the needs for the next edition to cover. 

This follow up survey will be conducted by the IMPI and it will be reported during the IPEG meetings.

Linkages

We will contact the APEC SME Working Group to circulate with them the outputs from the Forum. 

WIPO would be invited to participate as a speaker and IP offices and economic advisers from APEC economies in Mexico will also be encouraged to take part in the event. 

This project is engaged with three proposals from other in IPEG:

1) Guidebook for SMEs’ IP-Business Cycle by Korea

2) IP commercialization for SMEs (workshop) by Russia

3) Brand Development for MSMEs in Asia Pacific (workshop) by The Philippines

4) Enhancing the Competitive Capacity of MSMEs through IP Valuation, Financing and Commercialization (workshop) by The Philippines. 

Even though all are directed to SMEs, there will be no duplication of work as they are complementary and will have different participants. Each of these projects can also lead to a joint wider event where Asia-Pacific SMEs/Researchers could gather and share their experiences. Also, the guidebook for SMEs by Korea would be an important tool to share with this and further workshops’ participants. 

The data outcomes from the Philippines Project (CTI14 2016A) related to SMEs and IP as well as those obtained in this initiative could be jointly analyzed and evaluated in order to potentially define future actions in the region for fostering IP commercialization.

Sustainability

This forum is a first edition of this capacity building process. Mexico plans to continue satisfying the needs of SMEs, scientists and researchers to reach the full exploitation of their IP assets. Further editions are being considered with evolving subjects on the matter, for example, if there is a need detected specifically to target technology based SMEs or a particular sector of the economy or academy in its linkage with IP. These editions will be coordinated by IMPI with the support of other governmental institutions. After the success of the first edition, sponsors for the project will be easier to achieve. Developing APEC Economies will also be invited to attend, however, funding will be on their own account.

Taking into account the results from this event the survey on the relation between the SMEs, Academy and Researchers with the IP could be extended to other APEC Economies, with the aim of developing an effective workplan within the IPEG Forum.

The next forums will be built on the evaluation and feedback gathered after the first event. For future editions no APEC funding has been considered. Nevertheless if there is a particular matter in need of funding, such as publications, asking for funding could be considered.

Project Overseers

Project Overseer: Ms. Monica Villela Grobet

Ms. Villela was born in Mexico City. She graduated in Psychology of Social Behavior from Universidad de las Americas and Master Degree in Technology of Education from University of Salamanca, Spain.

Ms. Villela is currently Deputy Director General of the Supporting Services of the Mexican Institute of Industrial Property (IMPI). She worked as Director General for Labor Equality in the Undersecretary of Labor Inclusion, Secretariat of Labor and Social Welfare.

In 2008, Ms. Villela at the Integral Development of the Family (DIF), which allowed her to promote the National Programme for Equality between women and men as well as the policies proposed by the National Women's Institute to promote the advancement women in compliance with national and international commitments.

In the National Coordination of “Prospera”, she worked as Director of Education and Training, developing and designing training programs and prioritizing training for women.

Her experience in the gender issues begins in the Coordination of Women's Affairs with the creation of the National Institute for Women in 2000.

Cost Efficiency

Not Applicable.

Drawdown Timetable

Not Applicable.

Direct Labour

Not Applicable.

Waivers

Not Applicable.

Are there any supporting document attached?

No 
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Project No.

Project Title

Project Status

Publication (if any)

Fund Account

Sub-fund

Project Year

Project Session

APEC Funding

Co-funding Amount

Total Project Value

Sponsoring Forum

Topics

Committee

Other Fora Involved

Other Non-APEC Stakeholders Involved

Proposing Economy(ies)

Co-Sponsoring Economies

Expected Start Date

Expected Completion Date

Project Proponent Name 1

Job Title 1

Organization 1

Postal Address 1

Telephone 1

Fax 1

Email 1

Project Proponent Name 2

Job Title 2

Organization 2

Postal Address 2

Telephone 2

Fax 2

Email 2

Declaration

Project Summary

Relevance

Objectives

Alignment

TILF/ASF Justification

Beneficiaries and Outputs

Dissemination

Gender

Work Plan

Risks

Monitoring and Evaluation

Linkages

Sustainability

Project Overseers

Cost Efficiency

Drawdown Timetable

Direct Labour

Waivers

Are there any supporting document attached?

hdFldAdmin

Project Number

Previous Fora

Secretariat Comments

Reprogramming Notes

Consolidated QAF

Endorsement By Fora

PD Sign Off

Batch

Forum Priority

Committee Ranking Category

Committee Priority

PDM Priority

Priority Within Funding Category

Monitoring Report Received

Completion Report Received

PMU Field 1

PMU Field 2

PMU Field 3

On Behalf Of

Proposal Status

Originating Sub-Forum

Approval Status
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